The operating system for distributed automotive sales.

A digital dealership in every pocket.

The Old Way

Car sales were built around one place: the showroom. The entire process — showing cars, working numbers, collecting paperwork — depends on the customer walking through the door.

1

Customer Walks In

Traffic-dependent, unpredictable

2

Salesperson Shows Cars

One rooftop, one brand

3

Desk Works Numbers

Manual, slow negotiation

4

Finance Closes

Paperwork, in person

The Shift Is Already Happening

Auto retail is moving beyond the showroom — and the workforce is ready to follow.

250,000+ Salespeople

Tied to the traditional dealership grind — long hours, nights, weekends, one rooftop, one brand.

Dealers Want Flexibility

Dealer groups are actively seeking sellers who can reach customers anywhere, not just on the lot.

Powered by Autobroker

We give this structural shift the infrastructure it needs to operate safely and at scale.

The Problem: Distributed Sales Without Infrastructure

Distributed sales is already happening — just without control. The result is a compliance and operational minefield.

Fragmented Communications

Texts, screenshots, emails, and spreadsheets replace structured deal flow.

Compliance Risk

Pricing, consent, and documentation are uncontrolled and exposed.

Manual Handoffs

Every deal relies on error-prone, untracked manual processes.

No Dealer Control

The industry doesn't need more leads. It needs controlled deal flow.

The Solution: A Digital Dealership in Every Pocket

Autobroker gives approved sellers a fully equipped digital dealership — accessible anywhere, controlled by the dealer.


01

Show Inventory

Browse and present live dealer stock

02

Present Real Payments

Dealer-approved figures, always accurate

03

Collect & Submit

Capture customer info and submit deals directly

04

Track the Deal

Full visibility from first touch to close

The Reimagined VDP

A normal VDP shows a car.

An Autobroker VDP sells the car.

Autobroker brings inventory, pricing, payments, documents, and dealer controls into one seamless workflow — transforming static vehicle detail pages into dealer-approved sales engines built for distributed automotive retail.

Why Autobroker Wins

Autobroker makes distributed sales dealer-approved, trackable, and compliant — unlocking a connected sales network across rooftops and brands.

Cross-Brand Selling

A Toyota salesperson can sell a BMW. A Honda salesperson can sell a Ford.

Connected Inventory

Dealer groups connect inventory across rooftops into one unified, searchable network.

Custom Brokerages

Brokerages mix inventories from multiple dealerships and build their own selling networks.

Early Traction

Dealer Groups

Autobroker is actively working with design partners to deploy distributed sales workflows.

Brokerage Hubs

Brokerage workflows are live and operational in real selling environments.

Live Opportunities

Distributed sellers are already generating deals through Autobroker.

Business Model & Market Opportunity

~90M

Annual Global Deals

New + used vehicle transactions per year

TAM Total Addressable Market

~35M

Annual U.S. Deals

New + used vehicle transactions per year

SAM Serviceable Addressable Market

~15M

New Car U.S. Deals (2026 est)

$1.3 Trillion in Total Sales

New vehicle transactions per year

SOM Serviceable Obtainable Market

Revenue Channels Market Stats

The Showroom Isn't Going Away.
But Sales Is Moving Beyond It.

Customers

Want convenience

Dealers

Need distribution

Sellers

Need flexibility

Compliance

Needs control

Autobroker connects them all.

Michael John Pasanello

Founder & CEO, Autobroker.io

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